For this week’s discussion, please respond to the following: Complete

For this week’s discussion, please respond to the following:

  1. Complete the SWOT MATRIX attached below to highlight the strengths, weaknesses, opportunities, and threats of the company  Yummy-Yummy Incorporation.
  2. Include four items in each category.
  3. As you complete each quadrant of the SWOT Matrix, consider these questions:
    • Strengths.
      • What are your selected company’s likely strengths?
      • Is your product or service in a growing industry and does it lack an entrenched competitor?
      • Are you in a niche market with great potential?
      • What strengths do you and other team members bring to the company?
    • Weaknesses.
      • What are your chosen company’s likely weaknesses?
      • How entrenched is the competition in your industry segment?
      • Is your management team inexperienced?
      • How challenging will it be to produce the product or offer the service and maintain quality?
    • Opportunities.
      • What are your company’s opportunities?
      • Does your segment have more demand than supply?
      • Have larger corporations stopped serving smaller or niche markets that you could enter?
      • Is a new market emerging because of demographics, immigration, changing tastes, et cetera?
    • Threats.
      • What are your company’s threats?
      • Does a clear market leader exist that will be hard and expensive to displace?
      • Are downward-pricing pressures in the segment making profit margins slim?
      • Are there few or no barriers to entry for new competitors?

Important notes: 

1. Include your company name and a brief description of what business you are in, as well as the product(s) and service(s) you offer for sale. 

** Business Plan attached 

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